High churn. Poor retention.
- Users adopt initially but abandon within weeks or months
- Engagement drops steadily despite continued subscription
- Renewal rates suffer from inconsistent product usage
- Customers cite "not getting value" despite feature availability
There's a path forward. We identify specific opportunities to turn initial adoption into sustained engagement by diagnosing root causes and aligning what software deliver with what users perceive.
What Sets Us Apart:
- We apply behavioral science to B2B software retention - identifying which behavioral patterns predict churn before users leave.
- We diagnose why engagement fails over time - whether competing behaviors deliver faster value, reinforcement timing fails, or workflows create friction.
- We analyze root causes across your full system - value delivery sequences, team responsiveness, expectation misalignment, or behavioral punishment patterns.
- We fix behavioral mechanisms and workflow timing, not just add features or send more emails.
Ready to diagnose why users are churning?
When to call us:
Your B2B product achieves initial adoption but users disengage over time, renewal rates suffer, or customers report "not getting value" despite using features.
What to expect:
Behavioral diagnostic identifying why engagement fails after adoption - analyzing behavior patterns over time using scientific methodology to find root causes driving churn.
What success looks like:
Improvements in customer retention, renewal rates, and sustained engagement from your existing user base by fixing behavioral mechanisms and workflow sequences.
What happens next:
30-minute assessment → 2-3 week diagnostic → Results presentation with specific improvements
